SINGAPORE - Just hours past the 2019 Singapore Premier League (SPL) kicked off gone the Community Shield on Saturday (Feb 23), the country's by yourself professional sports league standard a boost gone the unveiling of a supplementary title sponsor.AIA Singapore inked a two-year unity and the insurance group's logo will be emblazoned on the encourage of the jerseys of every nine clubs.AIA, who are moreover the shirt sponsors of English Premier League club Tottenham Hotspur and had appointed David Beckham as its ambassador, takes higher than from previous co-title sponsors good Eastern and Hyundai. Although details of the support were not disclosed at the signing ceremony at Jalan Besar Stadium on Saturday, The Sunday become old understands that not by yourself will the company offer insurance coverage for SPL players, the unity includes a cash component as well.Patrick Teow, chief organization overseer of AIA Singapore, said: "This support is not just practically the money, we desire to put in become old and effort to encourage the Singapore Premier League attain its objectives."The FAS' (Football association of Singapore) values are associated gone ours, fittingly it was a natural marginal for us to con gone them." AIA, which is celebrating its centennial in 2019, will con gone FAS for opportunities to leverage on the SPL clubs' ties gone the communities and schools to encourage teens forward movement and conduct supplementary outreach actions to promote an swift and healthy lifestyle.FAS president Lim Kia Tong said: "With AIA Singapore's existing ties to football and notable presence in the Asia-Pacific region, we endure that this partnership will encourage us to attain our intention of improving the life of local football and raising the standards of football in Singapore."In extraction gone the FAS' intention of increasing participation at the grassroots level, there are plans to con together to attain out and intention the community, especially the youth. "I am definite that, together gone AIA Singapore, we will be nimble to get more and we see focus on to having a fruitful partnership."In a statement, good Eastern's managing director for organization marketing Colin Chan said: "We are cold to have supported the League for 10 years and it is timely for us to hand higher than the baton....We hope Singapore Premier League every the best in its far along endeavours."
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